Tropicana Evansville Temporarily Closes To Transition To Bally’s Casino Evansville

Tropicana Evansville Temporarily Closes To Transition To Bally’s Casino Evansville

Posted on October 12, 2021

Tropicana Evansville is in the final stage of its rebrand.

The casino is temporarily shutting its doors while it makes its official change to become “Bally’s Casino Evansville.”

Gamblers won’t be able to visit the casino today, but the property will reopen tomorrow under the new name.

Bally’s takes over Tropicana Evansville

Bally’s has been working hard to grow its brand recognition throughout Indiana.

That started when the company bought Tropicana from Caesars Entertainment last year. Bally’s finalized that $140 million deal earlier this summer.

The purchase puts Bally’s in a great position to compete in southern Indiana. Evansville is right on the state line with Kentucky, giving the casino a chance to draw in customers from both states.

Bally’s has continued its expansion since the Tropicana purchase. It was a great way to make a splash in Indiana, but the brand didn’t stop there.

Bally’s also purchased the regional FOX Sports networks earlier this year. That included FOX Sports Indiana.

The channel broadcasts Indiana Pacers games, so it was likely the first real exposure that many Hoosiers had with the Bally’s name.

In addition to this, Bally Bet Sportsbook will be launching in Indiana soon, which is yet another step in the company’s plan for the state.

Bally Bet Indiana launching soon

Gamblers will have a brand-new Indiana legal betting app to pick from before long.

When Bally Bet opens for business, it will be the state’s 13th online sportsbook.

Bally Bet recently received its temporary vendor license from the Indiana Gaming Commission.

With a license in hand, the sportsbook is knocking on the door of its official Indiana launch. The company’s first day taking wagers could come at any time now.

Bally Bet is already up and running in Colorado and Iowa, so Indiana will be the sportsbook’s third market.

Bally’s Casino Evansville will also feature a new retail sportsbook as part of its rebrand.

The casino’s new “Bally’s Sports Bar and Grill” will feature all of the sports betting action from Bally Bet combined with a restaurant environment for Hoosiers to try out. That isn’t a new feature for casinos in Indiana, but it is a changeup for things at Tropicana Evansville.

Before long, regulars at the casino will start to notice the Bally’s branding on poker chips, dice, and playing cards at the property.

That all begins when the casino reopens with its new name on Oct. 13.

Photo by Dreamstime
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Jake Garza

Jake Garza is a US Gambling Industry Analyst for Catena Media. He specializes in Midwest sports betting and casino content. Prior to covering the legal gambling industry, he spent time as a professional sports writer, reporting on teams such as the Cincinnati Bengals, Indianapolis Colts and Indiana Pacers. Garza is currently working as a Managing Editor for PlayIndiana and PlayOhio, with previous stops at other well-known brands such as PlayIllinois and PlayMichigan. He has been covering the gambling industry since 2019, and currently works with a team of other journalists to provide comprehensive coverage of the legal U.S. gambling industry.

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